SOCIAL MEDIA
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What we do
We bring purpose to healthcare social
Social isn’t just another channel. At Assembled Intelligence, it’s a system designed around human behavior. We craft brand campaigns based on how audiences show up, engage, and make decisions across social and digital spaces.
Driven by strategy
Social-first strategy aligns brand story with audience insights so messages show up where and when they matter most.
Designed to connect
Fluency across social channels shapes how content is designed and delivered, ensuring it feels authentic to each platform and invites deeper connection.
Optimized for impact
Social performance is measured in real time, showing what’s working and where to adjust to maximize brand impact quickly.
HOW WE DO IT
Intelligence, not guesswork
Informed by how healthcare audiences actually behave on social.
Social Strategy and Insights
We inform social decisions and intentional platform choices through audience research, listening, and real-world data.
Content and Creative Execution
We craft science-led, platform-native content across still, motion, and live, with compliance built in from the start.
Community Management and Real-time Activation
We deliver real-time, compliant social engagement through always-on monitoring and rapid-response workflows.
Measurement, Analytics, and Optimization
We use clear KPIs, unified dashboards, and AI-powered insight to guide organic performance and paid amplification.
PLATFORM CONNECTIONS
Social strengthens the system
Across every capability, insight sharpens and impact compounds.
LEADERSHIP
The brains behind the feed
Meet the HashtagHealth leaders shaping social intelligence.

Kristin Hassan
Co-head of Social, Strategy | HashtagHealth Cofounder

Brittany Latson
Co-head of Social, Account and Operations | HashtagHealth Cofounder

Erin Tydings
Co-head of Social, Creative, HashtagHealth
